White Bullet news & updates

Insights, reports, case studies and our unique perspective on how to dismantle and make piracy unprofitable. For more up to date info and to connect with us, please follow us on Linked In / #detectanddemonetize

White Bullet’s piracy demonetising programmes drastically reduce ad revenues to piracy websites across Europe, analysis finds

by Peter Szyszko•20 May 2022

Analysis of White Bullet’s demonetisation programmes reveals that 5bn ad impressions were blocked from piracy websites in 2021

Publication by the European Commission of the study on the impact of the MoU on online advertising and intellectual property rights on the online advertising market - 2020 ad monitoring exercise

by Peter Szyszko•12 August 2021

The publication is now available to view on the European Commission’s website London, UK 5th August 2021: A large-scale study of the impact of a Memorandum of Understanding (MoU) on online advertising and intellectual property rights on the online advertising market has now been published by the European Commission.

Advertising Fuels $1.34 Billion Illegal Piracy Market, Report by Digital Citizens Alliance and White Bullet Finds

by Peter Szyszko•12 August 2021

Amazon, Facebook, and Google are Among Recognizable Brands Funding Piracy Websites and Apps

Premier League launches ‘Boot Out Piracy’ campaign in Hong Kong for a second year

by Peter Szyszko•11 August 2021

Campaign aims to raise awareness of the dangers of online piracy after research shows a majority of the pirate websites pose considerable risks

White Bullet and The European Lotteries announce partnership to fight piracy

by Peter Szyszko•22 June 2021

IP protection company White Bullet and The European Lotteries (EL), announce a collaboration to help fight ad-funded piracy.

White Bullet integrates with 4D to enable advertisers to tap into targeted inventory whilst protecting brand reputation

by Peter Szyszko•16 June 2021

The cybersecurity and IP protection company and the contextual outcomes engine join forces to deliver brand-safe advertising at scale

White Bullet Partners with Peer39 to Help Defund Online Piracy

by Damien Bidmead•26 May 2021

Leading IP protection company White Bullet to enable advertisers to enjoy cutting-edge contextual targeting whilst continuing to deliver brand-safe solutions

White Bullet partners with World Intellectual Property Organisation (WIPO) to help Prevent Piracy

by Damien Bidmead•5 May 2021

As a WIPO ALERT member, we are delighted to support this initiative to help defund online piracy,” says Peter Szyszko, Founder and CEO, White Bullet. “WIPO plays an important role by providing a policy forum to shape international IP rules for a changing world, as well as technical infrastructure to connect IP systems and share knowledge, to enable all countries to use IP for economic, social and cultural development.

Streaming pirates and broadcasters have a lot in common – with one big difference

by Damien Bidmead•27 April 2021

Crime pays, but it does so with money that, in the proper hands, could have done a lot of good. We might never entirely stop it, but we can all stop supporting it, and some of us will keep on doing our best to fight it.